Download vandomelen_annie_resume (file size 84 KB)
You’ve read some of our blogs and you’ve looked at some of our work online. Now feel free to pop over to Mt. Hood Community College Friday, June 5th, for the MHCC IM Portfolio Show. To find out more about the event and the Integrated Media program, click here. Hope to see you there!
While annievandesign.com is still under construction as of today, you can view my online resume and portfolio at Krop. While this ends the school assignment portion of this blog, I will continue blogging once school is complete. At that time, I’ll be tweaking this blog to reflect who I am, sharing more of what makes me passionate about design, as well as environmentally conscious design choices. So, if you’re interested, stay tuned!
This was a project about redesigning a logo for an existing company. I’m sorry Sherwin-Williams, but in today’s world, looking at red paint pouring over the planet just doesn’t seem right. However, upon research, I discovered that the SW logo holds historical value. How can you touch that? More research uncovered the earth friendly line of paints that SW is now offering its customers, so I decided to design a new logo for that product line.
I haven’t gotten to redesigning this project as yet, so I’m going to post the new logo as it currently exists. Tweaking of the logo will be executed shortly and upon completion, I’ll post the revised logo along with other marketing designs.
Project involved getting a feel for craigslist and creating a prototype publication. While researching the craigslist site, I discovered information about their foundation. That was the turning point that led me to my design solution.
I decided the publication should have an urban feel that communicated well with fellow craigslisters for entertainment purposes, as well as those who would be interested in supporting the foundation. I thought it would be interesting to feature a different craigslist city each month, thus the Portland issue for this prototype.
Breathing Room is a name created for a nonsmoking project using concepts derived from the book Lovemarks. Lovemarks speaks to marketing and communicating positive messages. Right up my alley! So my team mate and I decided to focus this nonsmoking campaign upon the idea of being your children’s hero for choosing not to smoke, rather than being bad for smoking around them.
The result of this term-long project was a 30-second TV commercial, which was managed by the broadcasting member of the group. I designed the company logo, home web page prototype and three full page print ads. Pictured below are the logo and print ad series.
(A special thanks to my friends for allowing me to use these fantastic photographs for this project. Photography by Laurie L. Ludes at LaurieL Photography. Click the link to see more of her outstanding photography.)